Services

Clarity for Where You're Going Next

A focused assessment for companies that know something isn't working but aren't sure what to change.

BM Consulting evaluates:

Market opportunity
Customer segments
Competitive landscape
Brand positioning
Marketing investment
Customer acquisition/retention
Revenue opportunities

TIER 1–Know Where to Grow

TIER 2–Turn Insights Into Action

These are flagship services! BM Consulting takes the findings from the assessment and builds the strategy: (One core area or a combination from below, based on various factors and client needs)

Growth strategy
Customer strategy & journey evaluation
Brand positioning evaluation
Marketing strategy recommendations
Channel prioritization
Aquisition recommendations
Measurement framework
90-day roadmap

TIER 3– Fractional CMO Thinking , Without Hiring One

BM Consulting serves as an ongoing senior advisor to the CEO, CMO, founder or leadership team.

Monthly:

Executive strategy sessions. Big Blue Sky Thinking!
Business/marketing performance review
Market and Customer Analysis
Brand and Creative Guidance
Marketing Recommendations
Quarterly Srtategic Planning

EXECUTIVE WORKSHOPS

Topics could include:

Where Should We Grow Next?
What Content Works and What Is Noise
Marketing That Makes Business Sense
From Customer Insight to Growth
The Economics of Customer Loyalty
Positioning for Premium Growth
AI, Marketing & the New Economics of Efficiency

BOOK Ask A Marketer

Get expert marketing perspectives when you need it. Book a focused session to talk through your marketing challenge, sharpen your strategy, and leave with actionable on what to do after. *This service would be multiple marketers, not just Blair.

BM Quick Starter

This is for solopreneurs and small businesses especially who need to get clarity, are willing to make a plan, and want to start moving!

Includes:

Either a 60 or 90 minute strategy session
Business/marketing opportunity review
Top 3 priorities
Recommended next steps
Simple 30-day action plan